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Tile Concentration Continues, Bestile Becomes Owner Of Unicer

The concentration movements in the ceramic industry of Castellón do not stop after a very busy summer. One of the firms that in recent years has not stopped increasing its production capacity with the incorporation of other factories and supplier of the Pamesa group, Bestile, has just become the owner of Universal Cerámica (Unicer), a manufacturer of Alcora with almost half a century of history.

According to the Official Gazette of the Mercantile Registry (Borme), Bestile has become the sole partner of the Universal Cerámica company and its president, Celso Lopez, has replaced Eduardo Capitán and José María Monleón as sole administrator in charge of the management.

Despite the fact that the tile sector as a whole has overcome the pandemic while maintaining its business, in the case of Unicer its 2020 annual accounts show that its business volume in recent years had decreased and had entered a negative result. In the last two years the company now acquired had added two million euros of losses.

The firm had opted for new small-size porcelain formats to compete in a specialized niche, in the face of the increasing size of ceramic groups.

For its part, Bestile, which also has its headquarters in Alcora, adds a new operation that allows it to increase its capacity and its business that exceeds 60 million euros per year. Precisely the firm that Celso Gómez directs allocates a good part of its production to the marketers of the Fernando Roig group. The president of Pamesa, who has even provided financing to Bestile for its expansion plans in recent years, included this company in his plans to continue to grow in size. In fact, after the latest acquisition of Azuliber, Pamesa announced that Bestile will take over the management of this new division of its group.

In addition, at the beginning of the year Bestile also took over the assets of another historic Onda brand, Azulindus and Martí.

Roig on Azuvi’s council
The presence of Fernando Roig in the sector also increases through Argenta, of which last year it acquired 50%. The group has acquired all of Azuvi Ceramics and Fernando Roig himself has become part of the board of the company that also maintains another historic Castellón brand, whose original manufacturer went bankrupt more than a decade ago.

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